Employees well-being is essential for better results. The change comes from within!
To stay competitive, the business needs innovation. It can be implemented by partnering with an external R&D center.
Net positive approach offers sustainable business growth built on consumer value-driven services and products.
We all know that New Year’s resolutions don’t last too long – as the research shows, even 80% of them are doomed to fail! Companies by the end of the old year do the evaluations and set up new goals for the coming year. What should every company take into consideration in 2019? Take a look!
1. Focus on people
It is all about the balance – if the people who create the company are feeling glad, happy and motivated, then consequently, the product/service quality is higher. Taking care of the employees’ well-being should be the first point on the to-do list for every company. How to take in the holistic approach in the workplace?
Firstly, by eliminating the stress-related factors. Around 20 billion euros are spent in the European Union countries annually for healthcare costs due to workplace stress. Quite a number! No one can exclude the deadlines or negative feedbacks but there are many ways of making it easier to overcome the work-related stress. Proper nutrition, sport, good sleep – promoting that kind of values is the first step for achieving daily satisfaction from what we do. Such simple things as fruity Mondays and health-related workshops can improve the work-life balance.
If you spend more than 2000 h per year in the office – your surroundings have a huge impact on the general wellbeing. Focusing on improving this comfort is also a good way – introduce more relaxation related spaces and adjustments towards the workers and their specific needs.
Also, remembering about fun and integration parties as well as connecting with the employees on a deeper level (like through CSR actions) is a key to the well-being of people who build the company.
2. Co-create innovation
Nowadays most of the companies have been implementing digital changes in their business, as it is essential to stay competitive. Innovations apply to every industry, even the ones that may seem very conservative like for example banks. Several years ago, the first internet bank had been established and suddenly the way the banks work nowadays changed completely. Innovation and digitalization changed the whole industry. Many companies in order to introduce that kind of changes turn to external R&D centers.
As UNESCO Institute of Statistics reports, the global spending on R&D has reached lately a record high of almost 1.7 trillion USD. The countries that note the highest rate of GDP invest both in business sector and in public, pledging to increase the spending continuously as a part of the Sustainable Development Goals (SDGs). Different industries approach designing and developing new products and services in different ways, yet it is always a net sum of what they can do alone/in-house and what they need to partner for. The decision to “make” or “buy” is always there when the company looks at the go-to-market lead time, skills and resources to be engaged.
The Big Ones seek external partnerships for their reasons – maybe outside-in innovation, agility, specific skills. The smaller ones seek support across the board: skills, frameworks, resources, all that as an amendment to their own business and market knowledge. In both cases it is the co-creation that brings best results. It is the co-creation that ensures required bundle of skills and capabilities for the service and product functionalities matching the consumer demands in the desired right moment.
3. Make a NET positive impact
A net positive approach means proactive focusing on delivering greater value than the one received. It goes far beyond the direct “green” business impact on society and the environment, which is only managing risks for the business and making its operations “less bad”. Traditional sustainability means taking responsibility for the environment and society by striving to reduce the negative impact on the planet. Best if it applies to the sum of all our activities across our geographies and complete value chain, including suppliers and product life-cycle support until decommissioning.
93% of the world’s 250 largest companies are now reporting on sustainability. But these companies adopt the sustainable view not only for legal or CSR reasons. In terms of business, sustainability offers long term economic development and profits coming from effective solutions for consumers, the society. It starts with cost and time savings and follows with reduction of resource consumption. But we can do more than just reduce the negative impact – we can make products and services better, more personalized, closer to the consumer, reaching more people in need, matching their habits and needs. We can simply strive to make their lives better and easier by giving them a more valuable support in their jobs to be done. It is about better assisting with what is seen as valuable by the end-consumer. Consequently, it means more customers and higher sales.
The net positive approach expands and changes the understanding of the way in which the company refers to sustainable development. It does not replace traditional directions. It complements them and takes us forward into a better tomorrow, both for the citizens and thus for the business.
To a better year…
The listed goals are vast, and they require lots of effort – but the business effects can be highly positive. Giving focus on employee’s well-being, taking care of the innovation and introducing a net positive approach can be the key to a better 2019 for every company. Applying these top New Year’s resolutions throughout the year, your organization will not only become a better workplace, but you’ll have more energy to put into your business and make it the success you deserve. If you need any advice with setting up the professional goals for your company and making it reality – we will be more than happy to help!
About the Author: Marcin Siech
Managing Director of Cybercom Poland. For over 20 years, he has been contributing to the dynamic development of the ITC sector in Poland.
Started his career as a programmer, then he served as a project manager, to become the managing director after few years – he was the first director of the department, then COO and finally the managing director at Cybercom Poland.
He joined the company in 2005. Given many years of experience on the market, he could not only observe its dynamic development, with emphasis on the telecommunications, mobile or automotive industry but also was an active participant in it.
Marcin holds an MBA (Towson University) diploma and is a graduate of the Politechnika Łódzka in the field of Information Technology.
Read the articles:
Want to talk? Go ahead!