We claim in surveys that the most important tool we would regret losing is our SMARTPHONE.
Regardless of how sad it may seem for individuals to fully transfer their lives from real in-person interactions to a digital space, this is what is happening today. Outside the social aspects of making bonds and building relations (which, by the way, is somehow possible and presented by the new generations through social media, video or Virtual word avatar) THE smartphone is a powerful helper for almost everything today. If we add proper backend network of solutions, partners and logistics facilitating the ability to act through this tool, we get all the benefits of mobility. And we get truly mobile as customers, employees, service vendors. As a healthcare consumer, you could fulfil most of your urgent needs in whatever city or even country you are – the same way the ongoing long-term treatments can be maintained even if you need to move around the world.
*In Poland, in 2018 there were 50,38 Million subscriptions which estimate to 133% of our population, while smartphone was the device we confirmed to use in 70% of cases.
Still, ANYWHERE is not only about being mobile per se. It is about appreciating immobility, distance and time of the customers. Telemedicine and telecare should go hand in hand with offering platforms to manage our well-being at our home. Wearables give the patient a possibility of remote monitoring and provide data to improve the care further and adjust it to a single patient or change the process for the entire group. DomoSafety is an excellent example of a leading provider of behavior-based medical data analytics in real-time. Wherever you are, that kind of service will be about monitoring the sick/elderly, supporting parents with their ill kids, about frequent diagnostics necessity or other types of health assistance. After all, travelling to the point of service will always remain an unwanted burden.
Increasing urbanization and growing urban populations (and the density of the cities) only make transport more time-consuming. Sitting there in the waiting room exposes us to other germs, and it is not true that we are able to separate those flu-sick-ones from the kids getting vaccinations. Mothers with small and sick children living in cities with no car do not want to travel for an hour on a bus to get support. The elderly citizens are often simply not able to do so.
ANYWHERE is about appreciating life and the fact that on average staying fit and getting help should not be a difficult journey. If you are a vendor, think how you would like to be treated if you had a high fever, a broken leg, a sneezing and screaming 2-year-old, or you had to take off from work, or if you were diabetic and needed to have your blood or pressure monitored etc., etc., etc.… You should see why it’s important to meet your customers’ demands ANYWHERE they go.